Is social media all about change, or is it all about how the only thing that changes is the way we do things? What is important is that we get a hold onto what appears to be changing, and what it is about that change that seems to be new. We have to sort out the difference between mere technological change, the ethereal changes in culture that go on all the time, and any basic changes in our humanity.

We often use the word “challenge” as a replacement for the word “problem” as it does not sound so threatening. It doesn’t work as it tends to make us push problems to the side and simply call them challenges.

Change is forcing us to face problems with the forceful weapon of creativity, and not to just find new words for it.

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